An Alabama-based insurance brokerage, CRC Group, is consolidating its Dallas-Fort Worth operations into a single office in North Dallas. The company has signed a 49,000-square-foot lease at Lakeside Square, an 18-story building located at 12377 Merit Drive. This move will bring more than 200 employees to the property by March 2026, with some staff already working onsite.
CRC Insurance Services, the main operating arm of CRC Group, specializes in specialty insurance underwriting across the United States and Canada. Founded in Birmingham, Alabama in 1982 as TIH Insurance Holdings, the firm has grown its presence nationally.
Lakeside Square is situated near U.S. Highway 75 and Interstate 635 and is close to Medical City Dallas and other amenities such as Costco and new apartment developments. Built in 1985, the building was originally used as headquarters for Ross Perot’s Perot Systems and included a helipad. After Perot moved his business to Plano—where his former Electronic Data Systems campus is now being redeveloped as AT&T’s global headquarters—the building continued to attract back office and financial services tenants.
Acram Group from New York has owned Lakeside Square since late 2018. The group has invested over $10 million in improvements like landscaping updates, lobby renovations, a fitness center, tenant lounge, boutique cafe and coffee bar.
CRC joins existing tenants such as Aethon Energy Management, Audacy and Sweet James at Lakeside Square. Both Audacy and Sweet James signed leases at the end of 2024.
JLL’s Gini Rounsaville and Trevor Franke represented Acram Group during negotiations with CRC Group; Lincoln Property Co.’s Kyle Stanich along with JLL’s Conor McCarthy and Taylor Dickerson represented CRC Group.
Rounsaville commented on the deal: “The move reflects sustained demand for high-quality office space in North Dallas.”
Recent research from JLL indicates that since 2020 the North Dallas submarket has seen about 2.9 million square feet of financial services leasing activity—more than Uptown or Las Colinas (https://www.us.jll.com/en/trends-and-insights/research).
