After years of planning, construction is set to begin in March on a major redevelopment project at 8300 Douglas Avenue in Dallas’ Preston Center. The development, led by Ramrock Real Estate with partners Lincoln Property Company, HKS, and Willow Bridge Property Management, is expected to be completed in 2028.
The project will transform a 2.5-acre site at the intersection of Douglas Avenue and Luther Lane into a mixed-use complex. Plans include a 12-story office tower offering 300,000 square feet of space and a 17-story residential high-rise with 147 luxury apartments. The development will also feature 24,000 square feet of ground-floor retail and dining options and a 35,000-square-foot rooftop park intended to attract visitors and enhance public spaces. Existing tenants such as CVS, Target, and John Reed Fitness on the northern half of the block will remain.
HKS is responsible for architectural design. Michael Hsu Office of Architecture is handling office interiors while SJL Design oversees the residential portion. OJB Landscape Architecture will design outdoor areas. Ramrock serves as project owner and sponsor; Lincoln Property Company manages office leasing and property management; Willow Bridge oversees apartment management.
Mark Buskuhl of HKS said: “Preston Center is a Dallas landmark, and we look forward to helping reimagine it as a dynamic public realm.”
Each floor in the new office tower will span about 29,000 square feet with multiple balconies and landscaped penthouse terraces. Amenities are planned to include a health club, wine room, conference facilities, and catering kitchen—features that Lincoln says aim to meet demand for top-tier “Class AA” spaces similar to those found in luxury hotels.
Hudson Dozier, vice president at Lincoln Property Company, commented: “This project sits at the epicenter of Dallas’s most affluent residential neighborhoods — Preston Hollow and the Park Cities. For professional firms, having a new, vibrant workplace in this precise location is a competitive advantage that simply can’t be replicated elsewhere in the city.”
The market response has been strong according to Dozier: “Market response to 8300 Douglas has been ‘extraordinary,’ with more proposals than space available.”
